About

BILL HEIDEN

I have over 20 years’ experience designing and implementing systems for growing organizations. Back in 1994, when I took over a fledgling local non-profit considering closing its doors. I revamped operations, established new relationships and rebuilt others, expanded funding, volunteerism, and service geography. 20 years later, this non-profit is still serving its community and I am committed to helping good people do good things.

Over the years I helped create new approaches in financial services, HR, consulting, and aerospace. Along the way I have fed my passion to help others achieve their highest potential as a leader, teacher, coach, and presenter. I developed some unique strategy tools applicable to a broad range of organizations.

The most unique project on which I worked was as the CFO/CMO of UP Aerospace, Inc.  I helped that start-up firm become a respected leader and innovator in an industry previously dominated by large, established companies, inaugurating the first purpose built space launch facility in the United States.

More recently, I introduced process improvement and marketing principles to a seemingly unlikely organization, a Catholic Parish. A 75 year old church, within a 2000 year old movement had fallen into a pattern of static funding and declining membership. Employing a number of tools and practices and giving attention to relationship management, I’ve helped to lead a resurgence in the community with so much potential. Attendance, engagement and giving have all increased substantially and this vibrant faith community is now preparing a physical expansion to match the human dynamism within it.

I believe in the capacity of humankind to solve the seemingly unsolvable problems of our society through the raising up of individuals to their full potential. Before all other interests, my Faith, my Wife, and my Children are most precious to me. Beyond these basic touchstones in my life, I am passionate about strategy, entrepreneurship, innovation, and communication in today’s faced-paced, attention deprived world. I explore constantly the possibilities these activities can play in increasing peace and justice. I currently live Hartford, CT with my wife and 5 children.

I apply my skills to a wide range of activities.  More about my process and projects can be found at billheiden.info.  This blog broadly reports on current projects and interests both personal and professional.  For my thoughts on the more focused topic of strategic planning, please check out increasinglystrategicplanning.com.  For information specifically related to issues of sustainability, please visit our sustainabilityinc blog.

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